We are your company's secret weapon.
WE ARE A RARITY
IN THE INDUSTRY
Oddity got it's name because we're not just a brand, and we're not just an agency. Call us what you want, but we are a rarity in the industry– a matchmaker that helps brands find their perfect agency partner. We're here to stand out, not fit in.
We've sat on both sides of the pitch table. We know what makes a partnership thrive– and exactly what makes them fail.
OUR STORY:
BRANDS DESERVE BETTER.
Oddity was built to fix one of the most expensive decisions a brand can make: choosing the right agency.
After decades owning agencies, leading inside global firms, and working alongside world-class brands, we saw the flaw. Agency searches are driven by poorly fit referrals, pay-to-play bias, and overly-polished decks instead of true strategic fit. And brands pay for it later.
We’ve been in those rooms. We’ve seen the fallout of misalignment.
So we built a better filter.
With 60+ years of collective experience and a vetted global network of 260+ agencies, we evaluate culture, capability, and long-term fit before introductions are ever made.
We don’t operate like a directory.
We engineer partnerships built to last.
THE SPARK BEHIND ODDITY
Our team consists of former Creative Directors, VPs of Marketing, and Agency Founders. We speak the language of both the boardroom and the studio, allowing us to translate your business goals into a brief that the right agency can actually execute.
JENNA HOFFMAN
BRAND PARTNERSHIPS
Jenna brings a rare inside-the-walls perspective to how brands and agencies work together. As a former Director on Fidelity's in-house creative team, she understands the pressure, politics, and pace in-house creatives face every day.
JOEL CARTER
BRAND STRATEGIST
The "Heart" behind Oddity, Joel is a strategic mastermind with 20+ years in brand development and marketing campaigns. His keen insights and innovative approaches have made him a trusted advisor for brands looking to elevate their marketing efforts. Joel has worked with a diverse range of companies, consistently building strong, lasting partnerships.
JONATHAN WILSON
FOUNDER | HEAD OF PARTNERSHIPS
The "Spark" behind Oddity, Jonathan is a 15 year veteran of the global marketing trenches. He's navigated some of the most complex campaigns and strategies and worked with some of the largest brands in the world such as Nike, LEGO, Morgan Stanley, MLB, and many more.
MARIAH DAVIDSON
AGENCY PARTNERSHIPS
Mariah brings big-agency rigor to the details that matter most. As former Director of Operations at Ogilvy, she ran complex systems inside a global agency environment. Today, she leads agency screening and oversees internal operations, ensuring every partner is thoroughly vetted and every engagement is structured to run smooth, efficient, and without surprises.
MARK LEE
ENTERPRISE BRAND PARTNERSHIPS
Mark brings enterprise-side clarity to the decisions that matter most. With 30 years of marketing leadership experience across Fortune 1000 brands, he has operated inside complex corporate environments where alignment, accountability, and measurable growth are non-negotiable. Today, he leads Enterprise Brand Partnerships, ensuring our largest clients are matched with agency partners built to navigate real organizational demands, internal stakeholders, and long-term scale.
RACHAEL KLEIN
HUMAN RESOURCES
Rachael brings disciplined people strategy to the foundation of our growth. With experience spanning corporate HR leadership and specialized recruiting, she understands how to build teams that scale without sacrificing culture or performance. Today, she leads Human Resources, ensuring our internal operations, talent strategy, and people systems are structured, compliant, and built to support long-term expansion.
HEAR FROM OUR
HAPPY CLIENTS
THE ODDITY TEAM HELPED US FIND A NEW VIDEO PRODUCTION PARTNER. THEIR MODEL IS QUICK AND EFFICIENT AND THEY CONNECTED US WITH A PARTNER WE, OTHERWISE, WOULD HAVE NEVER MET.
Danielle - Creative Director | Sleep Number
MY TEAM AND I, HERE AT YETI, HAVE USED ODDITY A HANDFUL OF TIMES AND THEY ALWAYS DELIVER. HIGHLY RECOMMEND.
Thomas - Head of Marketing | YETI
ODDITY IS A GREAT RESOURCE FOR OUR TEAM. I HONESTLY WISH I FOUND THEM SOONER – IT'S SAVED ME SO MUCH TIME AND ENERGY. GREAT BUSINESS MODEL.
Melissa - VP of Marketing, US | LEGO
